Upload an image that's too small and you lose zoom; too oddly shaped and it gets cropped badly. Here are the dimensions each marketplace wants and how to hit them exactly.
Recommended sizes
- Amazon — at least 1600px on the longest side to enable zoom; 2000×2000 is the sweet spot. Square, on a pure white background for the main image.
- eBay — at least 1600px on the longest side; 1600×1600 square works well.
- Etsy — 2000px on the shortest side is recommended; Etsy displays best with large images.
- Square (1080×1080) and portrait/story (1080×1920) — for social posts and ads.
Always confirm current numbers in each platform's seller help — they change over time.
Why dimensions matter
- Too small: below the minimum, zoom is disabled and the listing can be rejected.
- Wrong aspect ratio: a landscape photo in a square slot gets letterboxed or cropped.
- Inconsistent sizes: a tidy, uniform grid looks more trustworthy to buyers.
How to resize to the exact spec
- Upload your photo (or a batch) to the Image Resizer.
- Pick a target — Amazon, eBay, Etsy, square, story — or enter custom width and height.
- Download. Each photo is scaled to fit and padded to a clean white canvas at the exact size.
Don't forget the other rules
Hitting the right size is only part of it. For Amazon specifically, the main image also has to be true white with the product filling the frame — see the Amazon main image checklist, or run your photo through SpecShot to check every rule at once.